WHAT

Circular design that enables businesses to responsibly disrupt within planetary boundaries

A thriving economy and environmental sustainability are not mutually exclusive, and businesses can exist within the boundaries of the planet's resources and social needs. We develop products and services that enable a regenerative and circular economy that operates within these boundaries.

WHY

A regenerative circular economy future-proofs the industry

We facilitate the transition of companies, ecosystems and business models to a regenerative circular economy based on the principles of the doughnut economics. We prioritize regenerative practices along the four pillars of sustainability, resilience, economic development, and social equity to future-proof the industry.

HOW

Co-creating circular-design solutions with a purpose

We draw inspiration from circular economy, regenerative models, biomimicry, and the doughnut economics framework to create product solutions designed with the entire lifecycle in mind. We prioritize collaboration and partnerships with companies that share our commitment to sustainability and regeneration.